The research reveals two independent research trends within the coopetition. The field of coopetition, that is simultaneous cooperation and competition, has been. On the edge but most of the literature, such as the 1998 book coopetition brandenburger, et al focuses on complementary effortson businesses doing different things that complement each other. Game theory is regarded as the mathematical tool for solving co opetition related problems. Contradictions and dualities are important characteristics of paradox that. Cooperative competitive strategies research documentation fh. It is shown how the coopetition idea has been used to describe problems in particular industries. A revolution mindset that combines competition and cooperation is a nonfiction book on coopetition cooperative competition, business strategy, and game theory by adam m. Coopetition is a portmanteau of cooperation and competition. Pdf literature overview on the field of coopetition.
Literature overview on the field of coopetition ceeol. Towards a research agenda on how, when and why trust. Literature overview on the field of coopetition article pdf available in verslas teorija ir praktika 1. Coopetition or co opetition sometimes spelled coopertition or coopertition is a neologism coined to describe cooperative competition. Basic principles of coopetitive structures have been described in game theory, a scientific field that received more attention with the book theory of games and economic behavior in 1944 and the. The search was of coopetition and trust in both the title and the topic fields of isi and the title.
General and specific theoretical contributions are presented. The major step for introducing co opetition into public discussion and economic research has been made by brandenburger and nalebuff in 1996. The authors argue that apparently conflicting schools of business thought, one espousing coopetition, the other focusing on core competencies are not mutually exclusive. Additionally, a general overview over the literature referring to the coopetition approach is given. Comprehensive knowledge of the literature of the field is essential to most research papers. Coopetition as the new trend in interfirm alliances. Tension management and capabilities in coopetition revista. Co opetition is a perspective on business relationships which highlights the ambivalence of competition and cooperation. Table 4 primary literature concerning coopetition capabilities at the individual level. The field of coopetition research has experienced an extraordinary. The complex mathematics of game theory allows businesses that want to coopetatethis, presumably, would be the verb form of coopetition, since coopete doesnt really workto move beyond the binary formulation of cooperation vs. Pdf coopetition literature landscape a systematic literature. Coopetition is getting more and more important in academic literature since last decade of 20th.
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